It’s Not Warming: The Global Warming Movement is Dying
The man who brought the world the “I Love NY” sensation of the 1970s has a new mission: To get the words “It’s Not Warming, It’s Dying” to roll off the tongue. He has come up with a new logo for this mission, at right.
According to The Weather Channel:
The logo represents Earth, with the bright green symbolizing life and the smoky black showing the deadly effects of climate change, according to an interview with the logo’s creator, Milton Glaser, in the architecture and design magazine Dezeen. A giant poster featuring the logo has been hung outside of New York’s School of Visual Arts, where Glaser is chairman. It’s also being distributed on pins, five of which can be purchased for $5.
Heartalnd Institute Policy Advisor and occassional Somewhat Reasonable contributor Rich Trzupek was not impressed. He wrote me the following email (and created these graphics):
Wow – I wonder how much he charged to come up with a logo that a fifth grader could have produced in two minutes using the gradient functionality in MS-WORD. Consider what I imagine were some of Glaser’s earlier attempts:
First there’s the “Turn Green Into Gold” earth, representing the riches to be had by going along with climate change orthodoxy.
That wasn’t quite what they had in mind, so we come to the “Another Ice Age Will Happen Whether We Like It Or Not” symbolism.
Frustrated at having THAT one rejected as well, we progress to the “The Environmental Movement Is Going To Crap” design.
Then there’s Craid Idso’s favorite: “More CO2 Makes The World Greener.”
And finally, we have the “Maybe That Big Ball Of Fire In The Sky Has Something To Do With It” design.
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